Millennials and technology drive social responsibility trends
The movement of business from charitable giving to Corporate Social Responsibility (CSR) has been part of the corporate landscape. However, in the last 10 years, there has been a move from businesses supporting good causes to initiating those causes themselves. This move from merely being philanthropic to a more action-oriented paradigm is happening in a variety of industries—from technology to clothing. “One-for-one” business programs have become a popular way to create social impact, whether it be about products or employee engagement.